Alerus Adds Michael Birch as Consumer Sales Regional Director
MINNEAPOLIS (Jan. 4, 2022) – Alerus is pleased to announce the addition of Michael Birch as Twin Cities regional director of consumer sales. In this role, he is responsible for leading and managing the market’s financial advisors and financial guides to ensure clients receive comprehensive financial advice from their trusted points of contact. He serves as a mentor and coach for team members and leads new business development activities by maintaining an expert knowledge level of financial services and complex financial planning concepts, including loans, depository products, investments, income and estate tax planning, protection planning, charitable planning, liquidity planning, and trusts.
Before joining Alerus, Birch served for 23 years in various roles at U.S. Bank, including 12 years as the wealth management region sales manager, where he was responsible for growing the wealth banking team and developing proven sales strategies to achieve numerous top performance accolades within the division. He holds Series 6, Series 26, and Series 63 securities licenses and is a graduate of the Pacific Coast Banking School in Bellevue, Washington. He also holds a bachelor’s degree in business administration from the University of Nebraska-Lincoln. He currently serves as a member of Quorum, Minnesota’s LGBTQ+ and Allied Chamber of Commerce.
Birch is based in Alerus’ downtown Minneapolis office.
Alerus (Alerus Financial, N.A.) is a diversified financial services company headquartered in Grand Forks, ND. Alerus provides innovative and comprehensive financial solutions to businesses and consumers through four distinct business segments—banking, retirement and benefit services, wealth management, and mortgage. These solutions are delivered through a relationship-oriented primary point of contact along with responsive and client-friendly technology. Alerus Financial banking and wealth management offices are located in Grand Forks and Fargo, ND, the Minneapolis-St. Paul, MN metropolitan area and Scottsdale and Mesa, AZ. Alerus Retirement and Benefits plan administration offices are located in St. Paul, MN, East Lansing, MI, and Littleton, CO.